MadduxPress daily wire recently released the following as part of news brief about Neal Communities sales success. And in the article they gave credit to sale agent improvement based on our approach to successful selling. Thought it made a good read.
“SALES TRAINING CONTINUES
In order to keep the sales team on track and ahead of the curve, the company provided a full day of advanced sales training last week for its professional staff. The company hired executive trainer Bill Herring to help them sharpen their skills.
“We have a culture of continuous improvement at Neal Communities,” comments Pat Neal. “Highly improved systems provide efficiencies that benefit our homebuyers. Continuous improvement is part of our lives and our future.”
The training emphasized the sales professional’s expanded role in the new economy. Purpose, process, planning and passion are the cornerstone of their enhanced performance.
“Our program is customer focused,” explained Herring in the class. “The process prepares the sales person to operate from a servant attitude rather than a selling perspective. What does this mean? Most selling processes operate from what the sales person or company wants as outcome. Servant selling demands to know what the buyer wants the outcome to be and then see if there is a match.’”